Johnnie Walker Announces Blue Label Ghost and Rare Port Dundas NFT Drop
Johnnie Walker has announced Blue Label Ghost and Rare Port Dundas, the latest expression in a series of limited edition bottlings crafted using whiskies from closed “ghost” distilleries and other rare malt and grain whiskies.
Johnnie Walker Blue Label Ghost and Rare Port Dundas will launch as an NFT Master Set on BlockBar.com, an NFT marketplace for luxury wines and spirits. The Ghost and Rare Port Dundas Master Sets are limited to 75 bottles and go on sale on Friday, September 9th, 2022 at 10:00 a.m. EST for $775 (approximately 0.51 ETH at the time of writing).
The Johnnie Walker Blue Label Ghost and Rare Port Dundas Master Sets include:
- A physical 1L bottle with signature by Johnnie Walker Master Blender, Dr. Emma Walker.
- The NFT bottle (digital version of the bottle).
- A unique digital art piece by award-winning generative AI artist and photographer, Ivona Tau.
- Access to an exclusive virtual storytelling experience with Emma Walker and Ivona Tau where they will share the inspiration behind their work.
- Priority access to the next Diageo drop on BlockBar.com for those who burn their NFT.
Upon purchase of the NFT, the cryptographic version will be held securely by BlockBar.com, with a record of authenticity held on the blockchain as a digital certificate of ownership. Each NFT will represent an authentic, physical bottle of Johnnie Walker Blue Label Ghost and Rare Port Dundas, available to be redeemed from BlockBar’s secure storage facility, safely trade within the BlockBar marketplace, keep in their virtual bar, or gift through BlockBar’s gifting platform.
Johnnie Walker Blue Label Ghost and Rare Port Dundas is a blend of eight Scotch whiskies matured in second fill American oak casks and first fill highly charred American oak casks. The blend is composed of three “ghost” whiskies from the silent distilleries of Port Dundas, Brora, and Cambus, and five whiskies from the active distilleries of Auchroisk, Cameronbridge, Clynelish, Dailuaine, and Glenkinchie.
Ghost and Rare Port Dundas is bottled at 43.8% ABV and presented in a dark blue and orange bottle depicting a map of Scotland that highlights each of the distilleries used in the blend.
A global retail release of Johnnie Walker Blue Label Ghost and Rare Port Dundas will follow in October. MSRP and details of the retail release will be divulged at a later date.
Photo credit: Johnnie Walker.
Source: Johnnie Walker.