Rémy Martin Refreshes 1738 Accord Royal Bottle Design
The House of Rémy Martin has unveiled a refreshed version of its Rémy Martin 1738 Accord Royal bottle.
Driven by sustainability and environmental responsibility, the new 750 mL, 375 mL, and 200 mL Rémy Martin 1738 Accord Royal bottles are 25% lighter than the prior iteration. This enables a 40% reduction in carbon emissions compared to the 2020/2021 fiscal year and directly contributes to Rémy Cointreau’s efforts to achieve its net zero carbon emissions target by 2050.
The new Rémy Martin 1738 Accord Royal bottle has an updated closure in the form of a premium wooden stopper with a sleek, minimal design. On the front, the glass is engraved with a 1738 half-moon, alongside an enhanced Centaur – emblem of the House since 1870. The seal of royal approval can still be found in the background of the cream front label, overlaid with a new diagonal pattern inspired by the Centaur’s javelin, a design now used across the Rémy Martin range. Other details on the label include a modernized font for 1738, a branded Rémy Martin watermark and a new seal, “Maison Fondée in 1724” (House founded in 1724). On the back label, a new QR code links to cocktail recipes and more information about the blend.
The updated Rémy Martin 1738 Accord Royal bottle is available now and carries a recommended retail price of $63.99.
Source: Rémy Martin.