Jim Beam Launches New Kentucky Coolers Variety Pack

Jim Beam has announced the addition of four new varietals to its lineup of Ready-To-Drink (RTD) beverages, Jim Beam Kentucky Coolers.
The malt-based Jim Beam Kentucky Coolers are made in partnership with The Boston Beer Company, and are crafted to be 5% ABV and 120 calories each.
The four new flavors – Orange Crush, Peach Crush, Blueberry Lemonade, and Strawberry Lemonade – are available in an all-new Jim Beam Kentucky Coolers variety pack (12 x 12 Oz cans).
- Orange Crush: “Bright, citrusy notes of orange complemented by a hint of sweetness and taste of bourbon.”
- Peach Crush: “Sweet and tangy, just like biting into a fresh peach, complementing the bourbon tasting notes.”
- Blueberry Lemonade: “Crisp, light flavors of lemon meet the taste of muddled blueberries and bourbon.”
- Strawberry Lemonade: “Tart and fruity; the epitome of sunny-day sipping and balance to the bourbon tasting notes.”
The all-new Jim Beam Kentucky Coolers variety pack is available nationwide at a suggested retail price of $15.99.
Source: Jim Beam.